I consider myself really lucky and delighted at being invited to attend The Google SearchMasters Conference 2009, which will be held this Saturday in Bangalore.
It will present me a great opportunity to learn all about how Google functions, or at least, how its well known search engine functions.
It will be wonderful opportunity to learn about how Google's webmaster resources can help folks develop and build better websites. Attendees will learn how to leverage the different webmaster support tools and improve their website's performance.
There's this brilliant resource from Google for Webmasters. They can connect with the webmaster community, and research and ask specific questions. Users can also learn and see how others are reaching their websites. Besides, you would get to learn how to make your website more search engine friendly. I would surely like to know a bit more about Google Analytics.
Well, I certainly look forward to the Google SearchMasters Conference 2009!
Showing posts with label mobile Web. Show all posts
Showing posts with label mobile Web. Show all posts
Wednesday, February 25, 2009
Monday, January 19, 2009
Online vs. Print: Who rules?
It is funny! Print, which ruled, and well, still rules, is now under some threat from online. However, in India, have no fear! We are a developing nation, and a very high number people do turn to the morning newspaper for their news.
Imagine, if the same people started browsing their mobile phones for their morning news! Unthinkable, for now!
Now, translate this into a scenario within a media company. Most media are now on the Web, and daily, and even hourly updates are given for! You also have social media to cope with. Well, what do print publications do? Naturally, ply their trade online!
What, if some people in editorial teams are reluctant to move to online? Are they still living in denial? Are they scared of having to do too much work? Probably both! It is NOT easy to maintain a daily Web site. Why, even maintaining a blog is a very tough task!
It has been noticed that those reluctant to change still brandish the print vs. online story. Print is bigger, and online, hey, it's of no consequence, since we are a bigger brand, they say! It is their ignorance, inexperience or folly, or all!
Cross media is now standard! Those who don't want to embrace it will be overtaken by it! Once written online, a story is circulated all over the Web. Imagine waiting 15 days or a month for a magazine to run the same stories!
I tasted cross media way back in 1996, when I first started work at Global Sources. We had to do print + online + CD-ROMs. Teams were divided thus, as were the events. Editorial teams were developed to contribute for various verticals -- electronics, telecom, components and computers.
Later, the bureaus went even better. Teams started becoming cross functional. The chap from electronics soon became equally adept with telecom and computers. Those who triumphed over components went on to establish themselves.
All this while -- cross media has remained unchanged!
Understand the power of cross media, friends. Don't hold on to your horse -- I have a bigger brand, and so, I am bigger! If you can't update your site and wait for others to seed your stories for generating traffic, you are asking for trouble!
Circulation levels of technology magazines have gone down than what they used to be. The reason -- Internet's much more faster! Even faster than electronic media, some would contend!
I do come across folks who still think that print rules, and that their print brand is bigger than a sister or any other online brand! Sure, it does, mate! However, print is no longer like what it used to be!
Consider this: good bloggers do get invited first to industry events today! Why? Their blogs are more authoritative and influence the social media! Blogs are also used for research. There's a huge blogosphere out there. Can't get funnier than this!
Imagine, if the same people started browsing their mobile phones for their morning news! Unthinkable, for now!
Now, translate this into a scenario within a media company. Most media are now on the Web, and daily, and even hourly updates are given for! You also have social media to cope with. Well, what do print publications do? Naturally, ply their trade online!
What, if some people in editorial teams are reluctant to move to online? Are they still living in denial? Are they scared of having to do too much work? Probably both! It is NOT easy to maintain a daily Web site. Why, even maintaining a blog is a very tough task!
It has been noticed that those reluctant to change still brandish the print vs. online story. Print is bigger, and online, hey, it's of no consequence, since we are a bigger brand, they say! It is their ignorance, inexperience or folly, or all!
Cross media is now standard! Those who don't want to embrace it will be overtaken by it! Once written online, a story is circulated all over the Web. Imagine waiting 15 days or a month for a magazine to run the same stories!
I tasted cross media way back in 1996, when I first started work at Global Sources. We had to do print + online + CD-ROMs. Teams were divided thus, as were the events. Editorial teams were developed to contribute for various verticals -- electronics, telecom, components and computers.
Later, the bureaus went even better. Teams started becoming cross functional. The chap from electronics soon became equally adept with telecom and computers. Those who triumphed over components went on to establish themselves.
All this while -- cross media has remained unchanged!
Understand the power of cross media, friends. Don't hold on to your horse -- I have a bigger brand, and so, I am bigger! If you can't update your site and wait for others to seed your stories for generating traffic, you are asking for trouble!
Circulation levels of technology magazines have gone down than what they used to be. The reason -- Internet's much more faster! Even faster than electronic media, some would contend!
I do come across folks who still think that print rules, and that their print brand is bigger than a sister or any other online brand! Sure, it does, mate! However, print is no longer like what it used to be!
Consider this: good bloggers do get invited first to industry events today! Why? Their blogs are more authoritative and influence the social media! Blogs are also used for research. There's a huge blogosphere out there. Can't get funnier than this!
Wednesday, December 31, 2008
Top 10 trends in telecom for 2009!
What will be the top 10 trends in telecom for 2009? My estimate is, it will be boring, but business as usual! Boring is steady, they say! So, let's see!!
Don't look around for too much of innovations though!
Here are what I feel will be the leading trends in 2009.
1. WiMAX vs. LTE -- the debate should carry on in 2009 as well.
2. Growth of 3G services in places where it hasn't taken off or started!
3. IPTV -- this really needs to catch up and grow substantially.
4. More of GPS enabled devices as mobile navigation attempts to grow stronger.
5. Near field communications or NFC. A report on the Web talks about NFC phones starting to roll out in Taiwan.
6. Further adoption of femtocells... have the standards been finalized? Are we there yet? Perhaps, 2009 will have all the answers.
7. Embedded Internet devices. Yes, Intel loves these!
8. Carrier Ethernet should gain steam.
9. More of mobile VAS and mobile Web
10. More of mobile OS wars.
I also wonder, whatever happened to the following technologies/standards, or what's the status! These were supposed to be hot not so long back! Oh well, TD-SCDMA, for instance, never has had the glamor as a 3G technology!
1. OFDM
2. VCSELs
3. TD-SCDMA
4. MIMO
If you beg to differ, I'd be glad to know :) Best wishes for a happy and prosperous 2009 dear friends!
Don't look around for too much of innovations though!
Here are what I feel will be the leading trends in 2009.
1. WiMAX vs. LTE -- the debate should carry on in 2009 as well.
2. Growth of 3G services in places where it hasn't taken off or started!
3. IPTV -- this really needs to catch up and grow substantially.
4. More of GPS enabled devices as mobile navigation attempts to grow stronger.
5. Near field communications or NFC. A report on the Web talks about NFC phones starting to roll out in Taiwan.
6. Further adoption of femtocells... have the standards been finalized? Are we there yet? Perhaps, 2009 will have all the answers.
7. Embedded Internet devices. Yes, Intel loves these!
8. Carrier Ethernet should gain steam.
9. More of mobile VAS and mobile Web
10. More of mobile OS wars.
I also wonder, whatever happened to the following technologies/standards, or what's the status! These were supposed to be hot not so long back! Oh well, TD-SCDMA, for instance, never has had the glamor as a 3G technology!
1. OFDM
2. VCSELs
3. TD-SCDMA
4. MIMO
If you beg to differ, I'd be glad to know :) Best wishes for a happy and prosperous 2009 dear friends!
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